Fiat reveal the 10 most scenic driving routes across the UK

The North Coast 500 has been named the most scenic road in the UK according the new research from Fiat. This route allows you to drink in the sights of Northern Scotland starting from Inverness.

A study of 2,000 motorists saw that the 516 stunning miles of coastal scenery, sandy beaches, and rugged mountains, starting and ending at Inverness Castle, won, followed by the route from Kendal to Keswick Road in the Lake District.

North Somerset’s Cheddar Gorge through the Mendip Hills came in third, and the route from St Ives to St Just in Cornwall came fourth. The coastal A39 route linking Minehead to Barnstaple, the A82 leading to mystical Loch Ness, and The Black Mountain Pass across the Brecon Beacons were also within the top 10 most beautiful roads to drive in the UK.

It also came out that 78% of drivers prefer to take the scenic route when travelling to a destination - taking advantage of the views..

Of those, 44% said driving on a longer road helps them de-stress, and 41% enjoy going somewhere new that they haven’t been to before. And, 38% said it provides more freedom in the open road – with 57% finding driving relaxing generally .

It also emerged the ocean, rolling hills and mountain cliffs were also among the types of beautiful scenery drivers want to see while driving. Scotland was crowned the best region to drive in the UK, followed by London and the South-West of England.

Almost a fifth of motorists prefer to drive a convertible, with 29% envious whenever they drive one with the roof down. According to OnePoll data, poor road conditions often prevent drivers from taking scenic routes while 29% get put off by poor traffic. More reasons for avoiding longer journeys include having to talk to passengers, worrying about fuel, and lack of familiarity with the roads.

Over half, 56%, of drivers who have driven through a scenic area said they get jealous of other passengers who can concentrate on the beautiful views. While 7/10 have pulled over the side of the road to admire the views.

Greg Taylor, Managing Director, Fiat and Abarth, continued: “Our research found that drivers think the UK has some of the best scenic roads in the world. There’s no better way to experience great driving roads than in an electric convertible like the 500. We know there can be some anxiety around going on long journeys when in an electric car which is why our guide highlights where people can charge their car en-route, giving them the peace of mind to simply enjoy the beautiful open road and quiet of an electric car.”

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